ABOUT
US
Teff lifestyle Adds a New Twist to Your Dining Table
TEFF Lifestyle is a company led by a team of Ethiopian teff lovers in Australia. The firm aims to introduce the highly-nutritious teff, products to Australia and the world; while boosting Ethiopian farmers back home – helping everyone thrive and find joy by partnering with Ethiopian Teff farmers in Melbourne
So, what is Teff Lifestyle all about? Read on to find out.
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Teff Lifestyle: A Brief Background
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As everyday meals contains unknown chemicals and preservation, we aim to bring simple and unprocessed products with the nutritious teff grain which is farmed and produced in Australia.
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Back home, Ethiopian teff farmers face many hurdles in their quest to increase teff production. Mechanization – or rather lack of it – is the main challenge. Planting, harvesting, and grain processing are all manual.
To increase local production and create a surplus for export requires best practices and teff-specific machinery. Indeed, exports might incentive farmers to use modern farming methods and invest in machinery thus help to increase demand.
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Enter Teff .
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A Company With a Big Heart
So, how did Teff lifestyle come about?
Founded 2022 by Amanuel Bayu, Teff lifestyle was born of the desire to provide high-quality fresh grain and flour with alternative teff product's – grown and milled by local farmers – and develop various unprocessed teff products for the Australians and the global community shelf.
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The firm gives the assurance that all its crops are grown in a sustainable manner; Teff Lifestyle commits to forging strong relationships between Aussie farmers and new arrivals into the country. This helps the latter to integrate better into the community.
How does it plan to do this?
By providing the farmers with innovative farming technology. Besides, Teff Lifestyle plans to create and research into models of how to do this economically and sustainably in a way that is replicable.
‘’We will help the world to look good, feel good and get more out of life with the smallest, most nutritious grain that ever existed’’ Amanuel Bayu, the company’s CEO.
TEFF Lifestyle has set its sights beyond the Australian food market and is looking to Americans and Asians searching for healthier, gluten-free dietary alternatives.
The main barrier to Ethiopia’s ambition to increase its teff surplus both for local use and export is lack of mechanization. This is because most of the planting, harvesting, and grain processing is manually done.
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TEFF Lifestyle is doing its best to meet this challenge and take teff farming and teff based production to the next level.
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You can buy Teff Lifestyle products online, from health food stores, and some commercial bakeries. With each online pack you purchase, newly arrived communities and farmers get support from the company.
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We are not only propose to bring farmers innovative technology, but we also don't waste any time bringing you freshly harvested organic teff and teff products' to enjoy on the next family dinner.